AI Advertising & Commercial Mastery

Course By

Ran Nuriani

Film Maker

This course isn’t just about learning tools — it’s about building something real. From day one, you’ll choose a brand you connect with, and by the end, you’ll deliver a real ad for it. The goal? You walk out with a portfolio that shows what you’re made of – ready to hit the market with confidence.

*All courses will take place weekly at 6pm EDT

Course Details

Week 1: A New Era of Advertising – When Creativity Meets AI

Duration: 60 minutes

Goal: Understand how AI is revolutionizing the advertising world.

What We’ll Cover:

The creative revolution: from concept to execution
How much time, money, and resources it saves (with real examples)

What Can You Produce Today with Simple Tools?

Visual ads for brands, products, and businesses – no cameraman, editor, or actors needed
Ad styles you can create solo (visuals, animation, text, voiceover)

The New Advertising Market – Opportunities for Independent Creators

Who’s already using it (brands, influencers, entrepreneurs)
Where the money is – and how to tap into it
How to stand out from traditional ad agencies

Bonus: Infrastructure & Workflow Setup – Preparing Your Tools Before Launch

Workflow that builds a real portfolio
Using personal projects to attract paying clients

Understanding Copyright in the Age of AI

What’s allowed and what’s risky when using AI-generated content
Copyright rules, ethical use, and client-safe practices

Week 2: Concept is King – From Vibe to Vision

Duration: 60 minutes

Goal: Learn how to craft strong advertising concepts, translate them into AI-ready scripts, and prepare for image generation.

What We’ll Cover:

Crafting a Powerful Concept

What makes a concept stand out in AI-based advertising?
Emotional hooks, clarity, brand alignment

Smart Assistants for Scriptwriting

How to build GPT assistants tailored to different niches and clients
Teaching your assistant your tone, industry, and messaging style

Translating Concept to Script for AI Use

Differences between AI scriptwriting vs. traditional filmmaking
How to write for visuals, not actors

Script to Shot Breakdown

How to turn a written script into a clear shot list
Thinking in images: composition, emotion, story arc

First Steps in Visual Creation

Preparing to generate your first set of images with AI tools
Aligning each visual with the script and overall vibe

Week 3: Custom AI Models – Brand Your Object, Train Your Face

Duration: 60 minutes

Goal: Learn how to train LoRA models for consistent, high-quality visuals of products and people, enabling precise visual branding and personalization.

What We’ll Cover:

Why Custom Models Are Essential

How LoRA training gives you full visual control
Use cases: product branding, repeatable characters, actors/models

Gathering the Right Dataset

Best practices: number of images, lighting, angles, variety
Differences in datasets for faces vs. physical products

Testing and Output Refinement

How to evaluate results and make iterations
Examples of good vs. poor model outcomes

Preparing for Animation

How to structure outputs for motion tools
Ensuring consistency across frames for smoother video generation

Week 4: Bring It to Life – Animating Your Visuals

Duration: 60 minutes

Goal: Learn how to transform still images into compelling video sequences using precise prompts and visual continuity techniques.

What We’ll Cover:

The Role of Animation in Visual Storytelling

Why movement matters: emotion, immersion, story flow
Still vs. motion – understanding the shift in mindset
Camera movements and how they influence storytelling

Controlling Animation Quality

How to write accurate prompts for consistent motion
Avoiding common animation issues: distortion, deformations, unnatural movements

Building Expert Animation Assistants

How to create GPT chats that guide animation structure
Automating the translation from storyboard to prompt sets

Preparing Brand-Consistent Animations

How to animate products and faces without breaking consistency
Techniques to preserve brand aesthetics in motion

Week 5: Voice, Music & Sound Design with AI

Duration: 60 minutes

Goal: Discover how to design audio that elevates your brand, using AI tools for music, voiceovers, and sound effects.

What We’ll Cover:

The Power of Sound in Storytelling

How sound enhances emotional impact and brand identity
Understanding the difference between background noise and sound design

Creating Brand-Aligned Music with AI

How to generate music that fits your concept, vibe, and product
Crafting themes that feel unique but sound professional

Smart Sound Matching

How to choose and sync sound effects that enhance visuals
Timing audio for emotional and narrative emphasis

Voice Design & Lip Sync

Generating natural voiceovers that fit your brand’s tone
Techniques for syncing voice with animated visuals
Keeping character integrity in voice and lip-sync

Week 6: Final Assembly & Project Delivery

Duration: 60 minutes

Goal: Learn how to combine all creative elements into a final video, review student projects, and prepare a portfolio for professional use.

What We’ll Cover:

Finalizing Your Video

Editing tips for flow, rhythm, and narrative clarity
Bringing together visuals, voice, music, and animation

Project Submission and Group Review

Students present their final video projects
Peer and instructor feedback
Live refinement and improvement tips

Building a Portfolio

How to showcase your best work to attract clients
Packaging your video assets for web, social media, and client delivery

Stepping Into the Market

Strategies to start getting real work as an AI advertising creator
Leveraging your portfolio to build credibility and income

Your Instructor

Ran Nuriani

Film Maker

Ran Nuriani is leading the AI video revolution in Israel. He built the country’s top academy for AI video creation—and became one of the most in-demand creators around, working with top brands, major companies, A-list celebrities, and global clients. And the wild part? He didn’t come from some fancy film background. He proved that with the right tools and the right mindset, anyone can turn bold ideas into real, high-impact content. Now, he’s teaching others to do exactly that—fast, smart, and without needing a studio